The city wants to discover the possibilities of narrowcasting. We are exploring the possibilities of this channel as a result of the procurement of the 5 led-walls. The intention is to have a visually stunning medium that replaces paper posters and other ways of announcing cultural events.
The city wants to discover the possibilities of narrowcasting. We are exploring the possibilities of this channel as a result of the procurement of the 5 led-walls. The intention is to have a visually stunning medium that replaces paper posters and other ways of announcing cultural events.
Local cultural actors have a tremendous need for support to announce their activities. Big efforts, time and money are spent for making, distributing and removing all kind of posters and bills.
In a second stage we will investigate on how to make ledwalls and by extension all narrowcasting screens interactive.
Objectives:
Approach:
Deliverables:
The city wants to discover the possibilities of the so-called narrowcasting. We are exploring the possibilities of this channel and the propensity of people to switch to this channel is currently investigated in a neighbourhood survey as a result of the procurement of the 5 led-walls.
The intention is to have a visually stunning medium that replaces paper posters and other ways of announcing cultural events.
In a second stage we will investigate on how to make ledwalls and by extension all narrowcasting screens interactive.
Local cultural actors have a tremendous need for support to announce their activities. Big efforts, time and money are spent for making, distributing and removing all kind of posters and bills.
Customer benefits:
Performance benefits:
Employee benefits:
Financial benefits:
| Attachment | Size |
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| Project_Initiation_Document_ WP_3_Kortrijk_Ledwalls_v2.pdf | 522.96 KB |